Leslie
Moreno
Moreno 1
English
114 B
Mandy
Macklin
May
3, 2012
Google: “Don’t be evil”
Google,
everyone knows the name Google. Now people don’t say, “Look it up,” people now
say, “Hey, Google it!” Google has become the fastest growing internet site in
the world, and not only is it fast to look up information it also has a great
Google doodle to go with it. “Google’s mission is to organize the world’s
information and make it universally accessible and useful.” ( Google Company)
It was first founded in 1998 by the two Stanford University geniuses, Larry
Page and Sergey Brin. Since then Google has taken the World Wide Web into
extraordinary heights, they have gone from Google to Gmail and from Gmail to
Google chrome and then to Google+. They have gone from laptops and computers to
cell phones and iPods. Due to Google’s web page I believe that it has made the
World Wide Web faster and more efficient, however I begin to wonder if Google
has too much power on its people.
Google save every information that is entered
on their page, it never deletes anything that comes in. All the information
that is entered is a step to the personal information of every individual in
the world. “People are treating Google like their most trusted friend, should they
be? Well, I think judgment matters. If you have something
Moreno
2
that
you don’t want anyone to know maybe you shouldn’t be doing it in the first
place.” (Inside the mind of Google, Youtube) They actually can people’s medical
records and the location of where they live, but the only way Google ever gets
that information is if you “give” it to them. Google does save everything
people look up however, it helps in different ways for example it helps industries
and companies to figure out information that they need. Fashion industries used
Google to see what the new fashion is in and to promote their new fashion line
on the web. What Google does is the most visited websites pop out fist and all
the websites are arranged by popularity. That makes the most visited websites
looked at first, so it is like a competition and the winner gets more consumers.
Not only does Google help companies and industries with business, but it also
helps colleges and college students.
“Google search and its array of
tools for educators and students have added value to the educational experience
of students of all ages.” (Google pg. 105) As a California State University of
Northridge freshman, I was given my own personal Gmail, which allows the school
to give me information regarding anything. If there is an event on campus I get
an email, if there is an emergency on campus I automatically get an email.
Gmail is not only a way for the school to keep its students updated, it also
allows for students to keep in contact with their professors. If something is
wrong with my grades or I don’t understand an assignment all I have to do is
email my professor and ask him/her a question. Some students think that
everything they send by email is kept by Google in its database, and it is, but
Google uses that date to make Gmail more efficient. What I love most about Gmail
is that it separates the important mail from
Moreno
3
everything
else, so when you log in you see what is more important and then anything else
that comes in. Gmail is efficient because you can type up the name of a person
who sent you an email and all of that persons email pops up, it is just as efficient
as Gmail’s main home page Google.com
Google.com is where it all started,
it is the main reason why Google has become the twenty-one million dollar
company. What Larry Page and Sergey Brin wanted was to create a fast efficient website
that would allow its users to find what they wanted in the click of a mouse,
and so they did. Google is so efficient that I could type “CSUN” on the page
and the first thing that comes out is California State University of Northridge
home page (Google.com). On the top of the page says “About 6,460,000 results
(o.15 seconds)” The page itself shows how fast Google works. Yes, the fact that I typed in “CSUN” will be
recorded, but the whole reason I only have to type those four letters is
because Google has gotten the information it needed to know that “CSUN” is
California State University of Northridge. Google does save all information
given to them but they also have privacy policies, terms of service and program
policies given to every user to read before they continue. Google warns people
before they enter information online and it is not their fault that people don’t
read them before they continue. They care about the personal information people
give, if they did not care they wouldn’t have made all of those policies for
society. Those polices shows us the rights that we individually have and the
right that the company Google has on the information that we post up online.
This is why Google is so trusted and why Google is really efficient. Google not only is efficient but it uses fun
to attract customers to their page, such as Google
Moreno
4
Doodles!
Google Doodles is by far the most awesome part of Google’s home page. Google
Doodle is the artwork around the Google
logo in the home page, and they are created by the genuineness of Dennis Hwang.
I love opening the page and finding
something new on it, a new doodle on the home page. Sometimes I open the page
and there is a doodle on Einstein’s Birthday or on Picasso’s anniversary, dates
I never would have remembered if it wasn’t for Google Doodle’s. Some people say
that Google pays too much to a person, who just does designs on the home page,
but Google does not just accept anyone to do any job in its company; you need
skills and a great character. “Google’s
rigorous hiring practices have helped to ensure that it brings new employees
into the Google fold who are not only highly qualified to make a contribution
to Google’s product development and service but also that they will be good a
good fit for the Google culture.” (Google pg. 61) Applicants have to go through
so many stages to get a job but that is to ensure that Google is hiring people
that they can trust with so much information. When people are officially hired
they enter a world of new existence, Google makes sure that people don’t only
get their jobs done, but that they get their jobs done while having fun.
Google may have its flaws,
but exactly what in this world does not have any flaws. Google stores all of
the information that is inserting into it but I believe that they use that
information for only well. Sergey came up with the motto, “Don’t be evil,” to
Google it is their way of saying that everything they do is for good. Google is
evolving faster than ever before with all of the apps, and new sites such as
Google
Moreno
5
Earth and Google+. Google’s
main reason of existence is to help society get the information they need fast,
and that is Google. I believe that Google has created so much that some people
say it’s too much, I say good job Google. Google has made my school life so
much easier by providing me with so many ways of finding information I need for
research or projects. All it takes is a word and a click and you are off to a
new world of information. I thank Google, I admire Google, I praise Google for
just being Google.
Work Cited
Scott, Virginia A. Corporations
That Changed The World: Google. London: GreenWood Press, 2008. 1-153.
Print.
Girard, Bernard. The Google Way. France: no starch
press, 2009. 1-247. Print.
Auletta, Ken. Googled. New York: The Penguin Press,
2009. 1-384. Print.
. "About Google: Company." Google. Google
Inc, 2012. Web. 3 May 2012. <http://www.google.com/about/company/>.
. "Inside the mind of Google Documentary 2012." YouTube.
N.p., 4/12/12. Web. 3 May 2012. <http://www.youtube.com/watch?v=K5kn8bckcLg>.
